I was pushing through another marketing book recommended by some folks I trust (The Copywriter’s Handbook by Bob Bly) — when I came across a line that stopped me dead in my tracks.
He said, “A book gives you in a day what it took someone years to accumulate.”
As I read that, I thought about how hard it would be for me to try to gather the knowledge of his wildly successful 30-year career.
Even if you put the time aspect aside — which is a huge consideration — there’s also the reality that a lot of people learned the most from mistakes that cost them a good chunk of money.
The same idea also holds true for online courses.
The challenge is this approach only makes sense when you trust the source. There’s a lot of misinformation out there and following the wrong advice may do you more harm than good.
If you’re reading this, I’m going to assume you trust me at least a little bit and I want to make good on that trust, so going back to the offer I’ve been making over the last two days.
If you want to learn my top easy-to-implement resume writing strategies pulled from 9+ years of writing, reading, and editing resumes, just click the line below and slide down the next page.
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