I was mortified…
One of the best parts of being home everyday is eating breakfast with my son.
He’s at the age now where he says a lot of funny things. Some of it’s actually funny, and some of it’s just funny because of how funny he thinks it is.
Yesterday was different though.
I was scarfing down Cinnamon Toast Crunch in a not-quite-mixer sized bowl and my son — the apple of my eye — tells me he doesn’t really like Cinnamon Toast Crunch.
The milk tastes too much like cinnamon. (um… am I the only one that thinks that’s the best part?) Seeing my face, he starts doubling down…
Him: “Fruit Loops are better… Lucky Charms are better too… also, Cheerios.”
Me: “Which ones? Honey Nut or Regular?”
Him: “Regular. Everyone knows those are the best.”
First of all, nobody knows that. Second of all, he probably hasn’t eaten a regular Cheerio since he could hold his own spoon.
All that tells me is he was trolling — at least on that last one — which made me question everything he said.
So what does this have to do with business? I’m glad you asked.
Here’s the answer…
Losing credibility is almost as easy as losing that tiny excuse for a remote that comes with the AppleTV. (Why is it so small?!)
Whether you’re in person or writing a sales document or a resume, it only takes one misstep to cost you an opportunity, so you want to make sure you do whatever you can to manage that risk.